Securing high-value properties extends way beyond door locks and armed guards. In today's hyper-connected world, real estate security is far more than just physical measures. For asset owners and businesses alike, it involves helping protect investments, safety for people, and maintaining business continuity. Technological advancements, like artificial intelligence (AI) and predictive risk intelligence, are transforming real estate security protocols.
In a special edition of Security Connected North America, Jordan Braff, a Douglas Elliman real estate agent and cast member of Netflix’s Selling the City, sat down with two leading security experts: Mike Evans, Director of the Risk Intelligence Center, and Milton Plet, Senior Vice President of Global Clients for Data Centers. Together, they unpacked the latest security innovations reshaping how industries like commercial real estate, logistics, retail, and data centers approach protection.
Security is not just reactive—it’s predictive
Traditional security models respond after threats occur. Today, risk intelligence platforms proactively monitor global data feeds in real time, helping organizations mitigate threats before they escalate. Whether it's geopolitical instability or cyber-physical risks, being aware of what's happening and why it matters to you is critical.
Risk intelligence is the new standard
Our three-tiered approach—awareness, alerting, and advisory is built to help clients stay ahead:
- Awareness: Real-time updates on global developments.
- Alerting: Early warnings about localized or industry-specific risks.
- Advisory: Customized insights based on your priorities—be it brand, operations, or executive safety.
Custom solutions win over one-size-fits-all
Every property is different. Whether it’s a luxury residential tower, a mission-critical data center, or a high-traffic logistics hub, effective security starts by understanding what matters most to the client—and then tailoring the tech, personnel, and intelligence mix accordingly.
High-value assets need high-velocity security
Fast-paced industries can’t afford slow response times. Today’s most secure organizations leverage AI-driven surveillance, mobile, and remote guarding to help detect and act on threats instantly. Integration between tech and human insight is key to real-time protection, offering flexible, adaptable solutions based on situational requirements.
The ripple effect is real
Events across the globe can have an impact on your business. As Mike Evans put it, “What happens in one part of the world can incite, inspire, and influence the other side.” That’s why continuous monitoring across geopolitical, environmental, and social data points is no longer optional—it’s essential.
Security is a business continuity strategy
More than just protection, modern security solutions help maintain operational resilience and protect ROI. From investor confidence in employee safety and asset longevity, security is a business function, not a cost center.
The AI advantage in threat detection
AI-powered security carries the potential to fundamentally reshape the way threat detection and security services work. It not only speeds up response times but also helps provide an extensive coverage area, thereby enormously helping the reliability of security services.
As we step into a future where threats are more unpredictable than ever, integrating cutting-edge technology into security solutions is the need of the hour. AI and risk intelligence have proven their immense value in developing more secure, resilient, and proactive strategies. By embracing these advanced technologies, organizations and property owners can indeed help secure their assets and people with unmatched efficacy and foresight.